Branding shapes our world it drives your business strategy, sales and even how you talk to your customer. Branding defines your product, what it is, and how you talk about it.
Having a brand style guide is essential to building an effective marketing strategy, it also has a few more tangible use cases:
Step 1. Define your bands identity
Step 2. Your brand name
Step 3. Your logo (and secondary logo) and determine how it should be used
Step 4. Build your official brand colour palette
Step 5. Choosing Fonts that compliment your brand
Step 6. Defining your brand voice
Step 7. Supporting imagery
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